Arundhati Jewellers has become one of Odisha’s most visible home-grown jewellery brands in just over a quarter of a century. Starting in Balangir in 2000, it expanded across the state while keeping Odia wedding culture, traditional gold and family jewellery buying at the centre of its identity.
The current business combines ten showrooms across Odisha with a large online catalogue, a mobile app, a gold purchase plan and a five-part customer promise covering service, insurance, purity, exchange value and design. Its range now extends from 22K gold and bridal necklaces to diamonds, silver, men’s jewellery, gifts and daily-wear pieces.
Arundhati Jewellers Quick Overview
| Detail | Information |
| Brand | Arundhati Jewellers Pvt. Ltd. |
| Founder | Er. Brahmananda Meher |
| Established | 2000, Balangir, Odisha |
| Current showroom network | 10 showrooms across Odisha on the official store locator |
| Main range | Gold, diamond and silver jewellery; bridal, daily wear, men, kids, gifts and silver articles |
| Named collections | Ameyaa, Arka, Shagun, Tihar, Zivah, Aadya, Avnika, Arghya and Riwaz |
| Customer promise | Lifetime free service, free insurance, purity checking, exchange value, exclusive design and purchase assurance |
| Customer care | 1800 345 0018 |
| Official website | www.arundhatijewellers.com |
History of Arundhati Jewellers
Arundhati Jewellers began in 2000 when technocrat Er. Brahmananda Meher started the first-generation business in his native district headquarters of Balangir. The company’s own history describes a modest beginning with five employees in about 200 square feet, serving a local customer base.
The brand expanded city by city across Odisha rather than trying to become a national chain immediately. Its current network covers Bhubaneswar, Cuttack, Puri, Berhampur, Rourkela, Sambalpur, Balangir, Bargarh, Angul and Bhawanipatna. This statewide spread gives the business a strong regional identity and allows its designs to stay closely connected with local wedding and festive demand.
Product expansion followed the showroom growth. Traditional 22K gold remains central, but Arundhati now carries certified diamond jewellery, silver, men’s and children’s products, gifts and modern daily-wear pieces. The website also presents a number of named collections such as Shagun and Zivah alongside broader categories.
Digital retail is now an important part of the business. Customers can browse a large product catalogue, use the mobile app, manage a gold-purchase plan and locate stores online. The brand’s 5-Star Promise brings its after-sales message together through lifetime service, free jewellery insurance, purity checking, 100% exchange value under its policy, exclusive designs and customer-satisfaction commitments.
Arundhati Jewellery Collections and Their USP
Arundhati’s current website lists several named collections. Not every collection page provides a long design manifesto, so the most reliable distinction comes from the products currently grouped under each name and the occasions for which they are presented.
| Collection | Style focus | Main USP |
| Shagun | Heritage gold and bridal jewellery | Rich necklaces, chokers and bangles with traditional detailing designed for weddings, festivals and grand occasions. |
| Zivah | Mangalsutra and relationship jewellery | A recognisable line within the mangalsutra range, combining marital symbolism with wearable modern styling. |
| Ameyaa | Design-led gold and diamond jewellery | One of the brand’s named collections for shoppers seeking a curated look beyond basic product categories. |
| Arka | Contemporary collection family | A distinct design label within the site for shoppers who prefer collection-led discovery rather than shopping only by product type. |
| Tihar | Festive / occasion-led collection | Positioned within Arundhati’s collection menu for celebratory shopping and coordinated occasion wear. |
| Aadya | Named premium collection | Adds another curated design family across the wider gold and diamond catalogue. |
| Avnika / Arghya / Riwaz | Additional heritage and occasion collections | Broaden the choice beyond the core names, with current product availability changing as the catalogue is refreshed. |
Main Jewellery Categories
| Category | What shoppers can expect |
| Gold jewellery | 22K gold necklaces, chains, earrings, bangles, rings, mangalsutras and pendants across traditional and modern styles. |
| Diamond jewellery | Certified diamond rings, earrings, necklaces, bracelets, mangalsutras and pendants in daily and occasion designs. |
| Silver | Payals, toe rings, coins, gifts, utensils, kids’ pieces and men’s silver products. |
| Bridal | Chokers, long necklaces, bangles, chandbalis and coordinated wedding jewellery with strong traditional detailing. |
| Daily / office wear | Lighter rings, earrings, chains and other products designed for regular use. |
| Men and kids | Dedicated gold and silver choices for male customers and children. |
| Gifts | Corporate, festival, Raksha Bandhan, Valentine’s and other occasion-led gifting options. |
Arundhati Jewellers Showrooms
Arundhati’s official store locator currently describes ten luxury showrooms across Odisha. The network covers both the coastal belt and western Odisha, which is an important part of the brand’s statewide recognition.
Most stores list standard hours of 10:00 AM to 9:00 PM, but customers should still verify festival-day schedules and stock before travelling for a large wedding purchase.
| Region / information | What to know |
| Bhubaneswar | 11/A, Janpath Road, Satya Nagar, Bhubaneswar – 751014; toll-free 1800 345 0018. |
| Cuttack | Cantonment Road, Maachhua Bazar, near Waris Motors, Buxi Bazaar, Cuttack – 753001. |
| Puri | Patitapaban Complex, Grand Road, opposite Bagala VIP Suites, Balagandi, Puri – 752001. |
| Western Odisha | Balangir, Bargarh, Sambalpur and Bhawanipatna form an important part of the network. |
| Other major locations | Berhampur, Rourkela and Angul are also listed by the company. |
| Network size | The official locator currently states 10 showrooms across Odisha; use it for the latest branch list and numbers. |
| Upcoming / expansion | The company About page references Balasore as an upcoming location; check the locator for current opening status. |
Online and Assisted Shopping Options
| Option | How it helps |
| Online catalogue | Browse gold, diamond and silver jewellery across hundreds of products and multiple named collections. |
| Enquiry flow | Many product pages allow the customer to request an estimate or submit an enquiry before visiting. |
| Mobile app | Lets customers stay connected with the gold-purchase plan, daily rate information and monthly payments. |
| Swarna Samrudhi plan | A monthly jewellery-purchase plan starting from Rs 1,000 or multiples under current published terms. |
| Store locator | Find the nearest Arundhati showroom with branch address, phone and hours. |
| Custom design | The current site includes a custom-jewellery route for customers seeking a more personalised piece. |
Arundhati Jewellers Contact Details
| Purpose | Contact |
| Official website | www.arundhatijewellers.com |
| Toll-free / store locator contact | 1800 345 0018 |
| General email | info@arundhatijewellers.com |
| WhatsApp / contact | 9078885541 is displayed in the current contact interface |
| Corporate office | 6th Floor, Odisha Co-operative Housing Building, Janpath Road, near Ram Mandir, Unit 9, Bhubaneswar, Odisha – 751001 |
| Website support phone | +91 9078885536 is listed in current terms for website queries |
Arundhati’s published service promises are useful, but customers should still read the exact exchange, insurance and gold-plan terms that apply to their purchase. Keep the invoice and certificates, especially for diamond jewellery and any future exchange claim.
Frequently Asked Questions
Q. What does Arundhati’s “100% exchange value” promise actually mean for a customer?
Treat it as an exchange-policy benefit, not as a guarantee that every component of the original invoice will be returned in cash. Ask the showroom how it values net gold, diamonds or stones, making charges and taxes for your exact item before agreeing to an exchange.
Q. Does lifetime free service include silver jewellery?
Arundhati’s FAQ states that silver jewellery is eligible for free cleaning and polishing under its after-care promise. For repairs, replacement parts or damage, ask whether any labour or material charge applies.
Q. How should I use the Swarna Samrudhi plan if I am saving for a wedding?
Choose the instalment only after reading the current maturity and redemption window. The published plan uses 11 monthly payments with a brand-added bonus under stated conditions. Keep every receipt and confirm what jewellery categories are eligible at redemption.
Q. Can I reserve a Shagun or Zivah design after seeing it online?
The product pages support enquiries, but an enquiry is not the same as a confirmed reservation. Share the SKU with the selected branch and ask for written confirmation of availability, expected price basis and how long the piece can be held.
Q. What should I verify on an Arundhati diamond purchase?
Check the gold purity, HUID where applicable, diamond weight and grade, the certificate supplied for the piece, making charges and the final invoice breakup. Keep the certificate and invoice together for future service or exchange.
Q. Is free jewellery insurance permanent?
No assumption should be made about lifetime insurance. Arundhati advertises free insurance as part of its 5-Star Promise, but insurance is governed by separate coverage terms and duration. Ask for the policy document and note the covered risks and claim process.
Q. What is the safest way to plan a visit during a major Odisha festival or wedding season?
Call the branch in advance, confirm opening hours and ask whether the exact category you want is in stock. During high-demand periods, a product shown online may be sold, transferred or available only at another showroom.
